Emma Watson's Baby Bangs and Shaggy Lob Are Polarizing the Internet

What an Oscars night Emma Watson had! First, the star rolled up to the Vanity Fair afterparty with an unfortunately grammatically incorrect, but still extremely relevant tattoo that celebrated the Time’s Up Movement . But it wasn’t just the missing apostrophe that got the internet buzzing. Emma also rocked one of this season’s most polarizing haircuts: a modern shag with baby bangs.

Emma isn’t the first celebrity, or even the first celebrity Emma, to rock this controversial style. You may recall that Emma Roberts showed up to the SAG Awards wearing blunt fringe (though those were faux) and a lob.

We also spotted the look backstage at recent New York Fashion Week shows from the likes of Alexander Wang, Bottega Venetta, and Adam Selman.

Let’s just say people have a lot of feelings about this grunge style.

Huda Kattan, Beauty's Wealthiest Influencer, Spends 4 Hours a Day on Instagram

A post shared by Huda Kattan (@hudabeauty) on Feb 18, 2018 at 10:24am PST

Fishtail brows . Metallic lip strobes . The rose gold eye shadow palette that started ’em all (RIP, friend). It’s tough to name a beauty trend that’s come up in the past few years that hasn’t been shaped by Huda Kattan. Along with being the wealthiest influencer working the beauty game right now, Huda consistently drops both iridescent and utilitarian products that fly off shelves almost as quickly as she shot to the top of the industry.

Perhaps one of Huda’s most enduring qualities is that she totally smashes the “b*tchy businesswoman” stereotype. She’s a verified mogul, but she takes the time to support other women trying to do the same thing, whether they are superstars like Kim Kardashian and Jen Atkin or the women behind undiscovered makeup she promotes on her own feed.

“I always try to be as real as possible on social media and pride myself on only supporting people and brands I love and truly believe in,” Huda tells POPSUGAR. “It is super important to me that the videos we share are useful and offer something beneficial. I want people to learn something new.”

But finding those pre-viral trends before anyone else does takes a lot of tenacity. Huda cops to spending about four hours a day scrolling through Instagram’s Explore page. She admits that process can be a bit “overwhelming,” but there is a plus side: “It gives me the opportunity to connect with people from all over the globe. There’s never a time when we have nothing to share.”

“Whenever you are pushing boundaries, there will be push-back from people.”

And while Huda’s drawn attention to some wild makeup hacks in the past (hello, Vagisil primer ), her buck stops with reposting sheer clickbait. “We are very selective of what we share, especially when it comes to videos that have the potential to be harmful,” she says. Noting that many of her followers are on the young side, Huda feels she has a responsibility to be selective with her content.

For instance, when knife contouring (yup, that’s exactly what it sounds like) emerged a few years ago, Huda’s team made the decision not to call attention to such a dangerous trend. In Huda’s words, “We filter content and share only the beauty hacks and tutorials that will elevate a beauty routine.”

Routines aren’t the only thing Huda wants to elevate; she has also started the Huda Beauty Angels fund to assist budding female entrepreneurs. “We champion female empowerment and uniqueness, which doesn’t come without its challenges,” she admits. Her advice to anyone who wants to follow suit? “Whenever you are pushing boundaries, there will be push-back from people. Embrace what you stand for, and accept that there will be criticism.”

Oh, and one more thing: “The best advice came from my mom; she has always told me to be patient. It was really helpful to have her say that to me, because I am a really passionate person and can sometimes be very impulsive.” We guess the advice paid off – spending four hours a day digging through Instagram sounds like it requires quite a bit of persistence, indeed.

A post shared by Huda Kattan (@hudabeauty) on Dec 19, 2017 at 11:21am PST

Galactic Rose Gold, Pastel Amethyst, and 10 More Nail Shades You'll Want This Spring

Whether or not your feet are ready, sandal weather is imminent. And much like the cute little groundhog that signals Spring, your toesies are about to emerge from their sock hovels to celebrate warmer temperatures. But before you bust out your favorite pair of slide sandals, consider picking up a new nail polish.

Sure, you could opt for a basic ballerina pink , but why not invest in a new statement color? Rose gold remains a favorite , but this season it’s gone galactic, with many brands injecting the millennial-approved hue with flecks of shimmer. We’d also happily hail a taxicab-yellow colored manicure, as we’ve seen the traffic-stopping shade grace the nails of many an Instagram It girl. If you gravitate to more natural hues, you’ll swoon over an earthy bronze or muted mushroom.

Keep reading to see the shades you won’t want to take off all Spring.

Get Ready – These Are the 11 Hottest Lipsticks Every Makeup Addict Needs For Spring

A new season means it’s time for a beauty overhaul ! If you’re as obsessed with lipstick as us, your bank account is about to get a little emptier. We curated a list of the most coveted options for Spring. These lipsticks come in every color from poppy red to peony pink. We also chose them at a variety of price points so that there’s something for every budget. Shop through these buzzy options, and add a few to your vanity. It’s totally necessary!

MAC Is Launching Throwback Lipsticks in '90s-Fabulous Colors, and We. Are So. Excited.

The dream of the ’90s is alive in MAC’s latest collection, which will have fans of the decade screaming in their hair claws . The brand has launched a Throwbacks collection that’s bringing sexy back – and by “sexy,” we mean all your old favorite lipstick and eye shadow shades like Marrakesh, Bronx, Uninterrupted, and Kid.

Even better? This line is part of the brand’s permanent collection, so you don’t have to worry about missing out on reuniting with all your OGs. On the lip front, Throwbacks includes matte, frost, and satin finishes, which are all in retro shades that belong in an episode of Friends. Sans one metallic – the duochrome bronze Spanish Fly – the lippies lie in the red or pink color family.

Natural is the name of the game for the eye shadows, which come in a range of tan, beige, and brown to channel that Alicia Silverstone no-makeup look. Read on to see everything you can shop online at MAC now or in stores on March 1 – which is aptly a Thursday, aka prime #TBT time.

These Are the 17 New Beauty Products Our Editors Can't Put Down This March

In the midst of your almost-Spring cleaning, we have some products that are worthy of hoarding (sorry, Marie Kondo! ). After testing a bevy of new beauty items for months, we’ve hand-picked the following 10 skincare, makeup, and fragrance products as the best of the best. From an illuminating primer that fakes a good night’s sleep to a shimmer mist that will have you channeling your inner Mariah Carey circa 1998, this is the stuff worth shopping in March. Read all about it, and also get a little peek inside our new Beauty by POPSUGAR line , ahead!

You Can Get These Complexion-Changing Skincare Products on Amazon

Sometimes Amazon can seem overwhelming due to the sheer amount of products available. Although it might feel like a hassle, it’s actually an incredible resource to get some of your favorite products quickly and ultra-conveniently. If you’re not sure what to buy, you’re in luck. Some of your favorite skincare brands and products are on Amazon and ready to ship right to your door.

Whether you’re in need of a good scrub, cleanser, spot treatment, or even a moisturizer you can use from head to toe, Amazon has something to suit your skin care needs.

Keep reading to find out our picks for the best skincare products to shop on the site.

This K-Beauty Brand Sells a Snoopy-Inspired Collection, and Good Grief, We Want It All

Darling K-beauty brand Innisfree just began selling to the United States back in September of last year, but jeez are we glad the brand is finally available stateside. That’s because its latest collaboration is with none other than Snoopy of Peanuts fame. Trust us, after seeing the chic, minimalist line, you’re going to want all of this good grief on your vanity.

Whether you’re a manicure-lover, lipstick addict, or makeup organization obsessive, you’re bound to find something that tickles your fancy from this cute collection. While Innisfree is probably best loved for its skin care (its blackhead-clearing clay mousse mask went viral last month ), this line is decidedly more cosmetics focused. So get ready to take out your wallet, Charlie Brown!

Get Hyped, Y'All: Storybook Cosmetics Is Finally Coming to Ulta!

Storybook Cosmetics, aka the source of our favorite fandom-themed beauty products, is officially coming to , and we’re practically bursting at the seams with excitement. The indie brand, which was founded by three identical triplets, has been a direct-to-consumer label since its inception. That means this is a pretty big f*cking deal for the women-owned company (and it’s also a big f*cking deal for our paychecks, which will now be spent entirely on ).

In case you’re not familiar with Storybook Cosmetics, it’s the source of those crazy-cool makeup products you’ve likely seen while scrolling away on Instagram, like the Harry Potter lipsticks that stole our hearts, that totally fetch Mean Girls palette , and the enchanted rose-inspired makeup brushes that practically broke the internet last year. Oh, and did we mention that all of its products are cruelty-free? Yep, Storybook Cosmetics is truly giving the people what they want.

Storybook Cosmetics hasn’t released any details about exactly when it will become available on , but we’ll update this post with more information as soon as it becomes available. In the meantime, may we suggest cracking open your piggy bank?

MAC Will Launch an Iridescent Glitter Pigment That's Fit For a Unicorn

London Fashion Week is in full force, and it’s delivering some noteworthy beauty moments – not to mention the DL on about-to-launch products. Backstage at the London College of Fashion show, a new iridescent glitter pigment from MAC Cosmetics was spotted at makeup artist Claire Mulleady’s table, and its existence is sending us into a unicorn-induced frenzy.

For the look, makeup artists combined the pearlescent glitter with gloss and liberally painted it on top of models’ eyelids with an eye shadow brush. Let’s just say these are the kinds of moments KiraKira+ developers thought about when creating their app. So sparkly, so pretty.

Iridescent White will be added to the brand’s existing lineup of glitter pigments in the coming months, and we’re guessing it’ll be about $22 like the other sparkling options .

9 Genius Ways to Extend the Life of a Blowout – Without Dry Shampoo

It’s hard to imagine life before dry shampoo – a dark, ominous time when we were forced to choose the lesser of two evils: greasy roots or another tedious DIY blowout. These game-changing oil-soppers have been giving our blowouts new life for over a century, and we are forever grateful for every shampoo skip that we are granted. But while they definitely serve their very useful purpose, there’s no denying the coarse, chalky texture that results from even the best of the dry shampoo bunch.

So when a new breed of blowout-extending products surfaced offering yet another supersimple way to enjoy that bouncy shine even longer, we were the first to put them to the test. From special pillowcases to redesigned shower caps and a lineup of blotting papers, here are nine innovative new ways to extend the life of your blowout without using dry shampoo.

Recall Alert! This Popular Hair Dryer Could Be a Burn Hazard

If you prefer your bathroom fire-free and your hands unburned, then you might want to invest in a new hair dryer. That’s because the US Consumer Product Safety Commission has just recalled a popular heat tool sold at Target, Amazon, Groupon, and other retailers. If you own an ISO Beauty Ionic Pro 2000 dryer, it’s time to turn it in.

According to the recall notice , this news impacts owners of 73,000 dryers sold between March 2013 and January 2018. The brand has received 35 reports of “dryers sparking or smoking” and “two reports of flames coming from the dryers.” Three people reported burns to their hands or fingers as a result of using the Ionic Pro.

If you’re unsure if you have this specific model, here are some details on what it looks like. “ISO” or “Proliss” is printed on the bottom rear of the tools. The model number is HD-1820. The Ionic Pro was sold in black, white, white pearl, peacock, white zebra, pink leopard, blue, and giraffe prints.

Should you own one, you’re urged to stop using it and contact ISO Beauty . The brand will teach you how to remove the faulty cord and will send you a new, safe replacement.

This unsettling news comes just after Amazon pulled an OraCorp hair dryer from its virtual shelves after a customer shared a video of it shooting flames. If this makes you want to air-dry your hair tonight, here are some great styling products .

Why I Gladly Spent $800 on the Most Perfect Hair Extensions

Something magical happened to me the month before my wedding , and it wasn’t just the idea that I was going to marry my soul mate. I discovered hair extensions , and for better or worse, they changed my life forever. (Apologies if that sounds melodramatic, but it’s true!)

To put it bluntly, hair extensions are the nose job my mane always needed. I was born with fine, flat locks that return to their natural state <a href="

“>the second I leave Drybar. Until that glorious day at Bumble and Bumble, one month before my wedding , when a talented stylist painstakingly bonded Great Lengths extensions into my hair. Great Lengths extensions are made from gorgeous, human hair, and they are fused to small sections of one’s real hair with pure keratin.

The process takes about three hours and costs around $1,200. At the time, I thought it was worth every penny. I left the salon with the hair I always wanted and never thought I could have. It was long, lustrous, and it held blowouts for multiple days. It was perfect. And as a lifestyle blogger and stylist , I quickly realized flawless hair was the one accessory I never knew I needed. Something about my new, cascading waves made everything brighter: my outfits looked better, I was more photogenic, and my extra hair seemed to give me extra confidence, too.

But unfortunately, some love stories must come to an end. (And luckily, in this case I’m not referring to my marriage!) In my opinion, Great Lengths has one major flaw: it can fall out. And it can fall out at inopportune times. Like that time I was meeting a co-worker at the Plaza Food Hall for lunch, and I had to discretely tuck a long strand of hair into my purse. How does that happen? Well, since everyone’s hair naturally sheds, sometimes the extensions come along for the ride.

Taking out hair extensions is also time-consuming. A removal gel is applied to each of the bonds and rubbed into your hair until the bond breaks down and slides off. This process could take over an hour if you have a full head of extensions. But I was willing to look past these flaws until I decided to get pregnant and go au natural. (And by au natural, I mean I went to Ricky’s, bought some clip-ins, and had a stylist cut and color them to match my hair to get me through nine salon-free months.)

I used the clip-ins throughout my pregnancy and for three more months after my beautiful baby girl was born. But I missed the ease of waking up with a full head of perfect hair that I could refresh with a quick spritz of dry shampoo . So back to Bumble I went, and my stylist, Carrie Hill, introduced me to a new tape extension that the salon launched last Fall. To be honest, I had my doubts about sticking tape onto my hair. But after several applications and removals, I’m officially hooked. Keep reading to learn more about this salon process and discover if it’s right for you!

This Millennial Pink Caboodles Case Is Giving Us More Nostalgia Than We Can Handle

Attention, ’90s-lovers. The ultimate piece of precious nostalgia is here just in time . Way more than your run-of-the-mill makeup case, the Caboodles Vintage Pretty Makeup Case ($10) is rife with retro flavor. If you were lucky enough to have grown up in the ’90s, then you likely had one that housed everything from slap bracelets to lipstick you shared with your BFF and wore only when your mom wasn’t looking.

You can capture the innocence of the decade by picking up your very own throwback makeup case. Store everything in it from palettes to jewelry, and proudly watch as friends shout, “OMG, I totally had one of those.” They likely did, but you, friend, you get to own one now.

I Finally Found a Dry Shampoo That Won't Make My Brunette Hair Chalky – and It's Only $9

I am a devout user of dry shampoo , but many formulas leave my brunette hair looking like an 18th century powdered wig. The chalkiness makes my dark locks appear dull and faded. Luckily, I finally found a solution that doesn’t give me Marie Antoinette vibes. Batiste Dry Shampoo ($9) in Beautiful Brunette is one of the bestselling hair products on Amazon. It has almost 3,000 reviews and 67 percent of customers give it five stars.

The secret to the formula is that it’s made with a brown tint. The color works for any hue of brunette hair, cool or warm. On top of finally resolving the powdery problem I was facing, it also immediately banishes excess oil and gives my strands tons of volume. The clean, floral fragrance smells amazing; it’s the perfect pick-me-up in between washes.

All you have to do is hold the bottle about a foot away from your hair, spray it on your roots, and lightly massage it in. Once you’re finished, make sure to wash your hands so you don’t get any brown residue on your clothes. After that, you can style your locks however you please.

“I have tried other brands of dry shampoo and will never go back,” one customer said. “This is by far the best. It goes on so easily. I barely have to brush it out at all. The brown tint matches my hair color perfectly. It works like magic to eliminate oil in my super fine, thin hair and I do not have to wash everyday, which is my goal. Highly recommended.”

This stuff changed my life – I’m begging you to give it a shot. I suggest buying the three-pack because you’re going to be utterly addicted.

Mac and Cheese Hair Is Spring's Most Delicious Beauty Trend

A new, lighter hair color and Spring go together like macaroni and cheese, so why not let your strands take inspiration from your favorite childhood meal? (Because now that you’re a grown-up, we know you totally don’t eat mac and cheese for dinner anymore.)

Lately, we’ve noticed a bright new hue popping up on the heads of Instagram It girls, and although its culinary inspiration might be slightly unlikely, we’re still absolutely captivated. We love how this marigold hue looks on a wide range of skin tones. Who knew a niche rainbow look could be so flattering?

If you don’t want to book an appointment with your colorist, you could always take a page out of Jeremy Scott’s playbook. The designer sent models like Gigi Hadid, Jourdan Dunn, and Stella Maxwell down the runway of his Fall 2018 New York Fashion Week Show sporting Zenon-inspired electric yellow wigs. If you just want to try mac and cheese hair out for a night before you commit to that double-process life , you can invest in a wig ($19) to show your dedication to the after-school snack that rules over all others.

Ahead, find our favorite mac and cheese hair looks – you’re getting hungry, aren’t you?

I Discovered This Life-Changing Makeup Brush Cleaner (on Amazon!), and It's So Addicting

I used to clean my brushes by hand and leave them out to dry overnight; the whole process from beginning to end was a tedious task I dreaded. I recently found this genius Wloomm Electric Makeup Brush Cleaner ($30) on Amazon, and now I can’t imagine living without it.

When I received it, I was shocked by how great the quality of the product was. It comes with a spinner, clear cup, eight different brush holders, a stand for everything, and even a velvet slip cover for the wand. The rubber holders vary in size and work on all my tools.

I couldn’t wait to use it – I quickly filled the glass bowl with an inch of water and started cleansing. You simply stick a brush in the water, press a button to make the brush spin, and watch all your makeup seep out as the water changes color. I can’t describe how weirdly satisfying this is. You’ll also be grossed out when you realize all the grime that can come out of your tools. After spinning, you lift your brush out of the water and let it dry. Within minutes, it will be cleaner than ever!

Not only is it fun to use, but it was by far the fastest and most efficient process I’ve ever experienced. I can’t imagine cleaning them the old-fashioned way ever again. Get this and it will change your beauty game forever!

6 Skincare Products I Crushed on This February

When it comes to my beauty routine, I’m constantly switching things up. I mean this literally. In my lifetime, I’ve probably hit pan on 15 products total. That being said, this Winter, my skin has fallen in love with a few products that have resulted in me squeezing, pumping, and scraping the last bit of product from bottles and jars for a well-rounded collection of empties. Here are the products I’ve had to say goodbye to and the ones I desperately need to restock.

11 Acne Products For Your Clearest Skin Ever in 2018

Gave up on those New Year’s resolutions already? No judgment. Here’s one goal that will be relatively easy to commit to this year: clear skin. No doubt, there will be breakouts that just won’t let you be great – but chances are there’s a product for that.

This crop of newbies (and some not so new) will do all the pore-clearing, bacteria-zapping, and skin-smoothing you need to reach your skincare goals. There’s still some work involved on your part (the products won’t slather themselves on!) but these powerhouse acne products have all that you need to get rid of problematic skin .

12 Movies You'll Love If You're Obsessed With Beauty

Makeup, and hair accessories and nail polish, are a girl’s best friend, right? Well, maybe not to everyone, but if you’re beauty-obsessed, then please, keep reading.

Whether you’re a major fan of achieving Betty Cooper’s bold lashes on Riverdale or a frequent nail-art queen , we’ve found 12 movies that were pretty much made for all you beauty buffs out there. From the obvious ones like Marie Antoinette – hello, who doesn’t love a good period makeup piece? – to ones that you might not have thought of like Pretty in Pink – Andie’s lip liner technique is the more the better, and we completely agree – we’ve got you covered.

Check out the top movies that scream beauty and will inspire you for years to come. Don’t forget to have your mood boards ready and your favorite eye shadow palette close by . . . you never know when inspiration will hit!